Chicago · B2B Digital Agency · AI Consulting
Industries We Serve
We build AI agents and digital systems around how your industry actually operates — not a generic playbook stretched to fit.
Built for the businesses that run on documents, data, and deadlines
Every industry below has its own bottlenecks. Here’s where Psycray plugs in.
Associations
We build AI assistants, member portals, and custom web solutions for membership organizations.
We build AI chatbots and web solutions specifically for membership organizations.
For instance, we built a white-label member portal with a custom dashboard and APIs for data integration for the Investment Recovery Association.
We also perform custom development for association-specific workflows, such as membership management and WordPress-based content systems.
Finally, we even provide multi-language support for trade and industry associations with international memberships or trade-promotion updates. For example, we translated Machines Italia’s website into French, Italian, Spanish, and English so we could expand its global reach.
Packaging
In partnership with USA Strategies, we combine deep market research with tailored lead generation to serve your marketing needs.
In addition, we have 30+ years of experience in packaging and machinery (when combined with USA Strategies’ industry experience), so we know the industry and can jump in right away.
Through data-backed strategies, we can enhance your brand, discover obscure marketing opportunities, and expand your market share.
Machine Manufacturing
Both independently and through partnership with USA Strategies, we help manufacturing companies streamline communications.
We helped a manufacturing subsidiary train sales employees, and we helped a trade association representing 1,500 manufacturing subsidiaries manage their emails through an email triage filtering system.
Furthermore, we provide multi-language search and NLP-driven tagging overhauls for technical and industrial catalogs.
We also create websites and digital marketing strategies for machinery, packaging, and industrial equipment manufacturers. And, we clean up inventory and vendor data and extend Psycray’s procurement-side data work into a manufacturing context to ensure your data is up-to-date and accurate.
Finally, we do SEM/search campaign management to help you reach industrial buyers.
Startups
Startups often need to learn and build at the same time.
We help early-stage companies understand user behavior, research competitors, validate ideas, and work through technical obstacles as they grow.
That can include rapid prototyping, web and application development, analytics, technical architecture, AI integrations, and automation. We’ve supported companies such as Hoodle, SquareStack, and SupplyHive as they developed and refined their products.
In addition, with users expecting less than a 3-second site load time and an intuitive user experience, we know how vital it is to create a compelling and functional UX design. This is something we prioritize when working with your site.
Technology and SaaS
Technology and SaaS companies need systems that can evolve as quickly as their products do. We build modern web applications, interactive dashboards, APIs, integrations, and data-driven interfaces using current frameworks and scalable architectures.
We also help companies incorporate AI into products and workflows through custom agents, MCP and tool integrations, workflow automation, and autonomous systems that can interact with internal data and third-party platforms.
Cybersecurity
We have a partner who identifies the security gaps, and we remediate the problems.
More specifically, our first-wave services include managed web application firewalls, SPF / DKIM / DMARC Setup to prevent anyone from sending fake emails that appear to be from your company, and registrar and DNS hardening, as well as CMS patching.
Once your basic protections are in place, we can further strengthen your cybersecurity through endpoint protection software, phishing-resistant MFA rollout, bot management, external vulnerability scanning, and zero-trust access architecture that continuously verifies the user’s identity.
Retail
Our past work has included retail and e-commerce companies.
We also supported Morgan Olson in streamlining their lead generation. To do so, we connected a literature fulfillment house straight to their website requests and posted the requests to Salesforce as part of their CRM sales cycle. This facilitated their ability to see and respond to requests in a timely manner.
Whatever your digital needs may be, we’re here to help you increase your sales.
Chemicals
In partnership with USA Strategies, we help chemical, plastic, and textile companies develop comprehensive marketing, sales, and market penetration plans.
Through our strategy-based approach, we can help you secure a larger piece of the market.
Procurement
Within the procurement sector, we build AI-scored evaluation and grading platforms with a human-in-the-loop review.
For instance, we partnered with Abbott to create a custom vendor feedback platform that quickly transferred questionnaire results and comments from external vendors and suppliers to Abbott and vice versa.
We also incorporate automated flagging of vendor performance drift or supply chain exceptions before they become bigger issues, and we clean messy, unstructured vendor/supplier data into usable, structured records.
Last but not least, our portals are built with purpose for diversity supplier programs and buyer-supplier matching.
Law Firms / Legal
For law firms, we rebuild and redesign websites and digital presence for firms’ lead generation purposes, including analytics and targeted PPC.
For example, we helped the Law Offices of Timothy N. Henderson revamp their website to reflect their responsiveness to clients’ needs and their forward-thinking attitude.
We also practice platform optimization, which means making the most of the tools that firms tend to pay for, like Smokeball and PracticePanther. Our resource optimization includes embracing native AI features that most firms are under-using, like Smokeball’s “Archie”, an AI answering assistant.
Moreover, we conduct custom workflow automation on top of practice management systems, such as matter intake routing, document assembly, and status updates.
For PI-style practices, we include medical chronology and document-heavy case prep tooling evaluation and integration.
Finally, our AI receptionist tool offerings handle calls and lead capture, as well as general office support.
Healthcare/ Medical
We’ve also served the healthcare industry on more than one occasion.
We helped Abbott create a custom feedback platform to exchange information between vendors and suppliers. We also helped Physicians for Weight Loss design a new front-end website design that communicated their values of simple, healthy living. Lastly, we helped Biomist create a new look for their site to sell their eco-friendly power sanitation products.